Discover how the best B2B marketers are using video to fuel their marketing campaigns. Get tips, tricks, guides, and playbooks on how to use video, events, and webinars in B2B marketing.
Podcasting is now a key part of many B2B marketing strategies. These top podcast editing platforms streamline production and maximize your content’s impact.
Digital events are here to stay. But what types of virtual events are worth your time? Here are 11 engaging event formats for event planners and marketers.
We surveyed B2B marketers to find out how they're using AI in video marketing. See the results + real-world video case studies and get your AI roadmap.
Under pressure to do more video with less resources? We surveyed 500+ marketers to find out how they’re using AI to scale video content. Here’s what we found.
Attendee expectations are higher than ever. Break through the noise with 10 high-impact virtual networking ideas that will definitely get them talking.
Discover the essential elements of an effective B2B video marketing strategy, and how your events can be a critical part of the puzzle.
Starting a B2B podcast? Choose a hosting platform that covers all your needs with this guide. Dive into the must-have features, pros and cons, and pricing.
Learn how mindshare marketing keeps your brand top-of-mind by consistently delivering value, building trust, and guiding buyers long before they’re ready to purchase.
Brand awareness can be a nebulous concept, but there are ways to crystallize the data and capitalize on it. Use these key metrics to quantify brand awareness and move forward.
B2B marketing trends are shifting faster than ever. Learn 5 expert-backed B2B marketing trends, fresh AI data, and real strategies from real brands.
Podcasts require effort, time, resources, and planning. Make them go further by repurposing them into other types of content to publish across formats and platforms.
Turn all your video content into gold again and again by mining it with the right video repurposing tools and the help of AI.
AI is changing video creation and opening up new opportunities for marketers. Find out which AI tools lead the pack and why they’re worth investing in.
Discover how Mindshare marketing can help your B2B brand stand out in 2025. Learn actionable strategies to build brand trust, engage your audience, and become the top choice in your category
Goldcast helps B2B marketers create, amplify, and measure video content to capture mindshare and drive revenue. In 2024, we introduced a range of new features—like recurring event management, automated invites, AI-driven content repurposing, and advanced analytics—that make it easier than ever to deliver authentic video experiences and maximize marketing impact.
There's still time to plan your 2025 events! Three event pros discuss how to find your North Star and maximize engagement every step of the way.
Discover how to leverage micro-videos to boost your B2B marketing strategy. Learn best practices, examples, and tips for creating high-impact, snackable video content with Goldcast's Content Lab.
Video marketing is top of mind for marketers in 2025 — don't get left behind! Try these trends for your next B2B video.
What does 2025 hold for marketers? We asked industry leaders at INBOUND about AI trends, video marketing, and marketing don'ts. Here's what they had to say.
Don’t let your TikTok channel get lost in the crowd – optimize for success with tips to get started and get noticed.
This guide empowers event marketers to secure larger budgets in 2025 by reframing events as strategic investments rather than costs. It provides actionable strategies to align budget requests with company-wide revenue goals, supported by data-driven forecasts, ROI-focused narratives, and cross-functional collaboration. With expert tips and practical tools, you'll be ready to showcase the value of events as key drivers of growth and engagement.
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