Goldcast Event Marketing Blog

Where event marketers come to grow. Dig into industry news, best practices, and insider tips on how to transform your events into a top revenue-generating channel.

Learnings from Top Marketers Who Use Events to Drive Revenue in 2023

It’s time to dig into the best practices, opinions, and hot takes of this year’s Top Marketers from Goldcast’s 2023 customer awards event, The Goldies.

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Blogs

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September 28, 2023

4 Hot Demand Generation Takes from Chris Walker of Refine Labs and LaShanda Jackson of Intuit Mailchimp

Here are the hot takes shared by Chris Walker and LaShanda Jackson during Goldcast’s first episode of our new show for demand generation markets, Donuts & Demand.

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September 26, 2023

The AI-mazing Race: The Truth About AI and How To Use It For Far More Than (Bland) Copy

Skeptical about AI? Or maybe you're AI-curious but don't know how to get started? Here are some tips to rise above the run-of-the-mill AI content.

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September 19, 2023

Supercharge Your Event Marketing with Salesforce and Pardot

Salesforce & Pardot can help you turn your event marketing data into ROI. The right integrations make it easy. Here’s why (and how) to integrate your event platform.

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September 19, 2023

Get More Out of Marketo: 4 Opportunities for Modern Event Marketers

Integrating Marketo with your event platform helps you turn marketing automation wizardry into personalized sales follow-up and higher event ROI. Here’s how.

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September 18, 2023

12 Tips and Ideas to Supercharge Your Virtual Event Marketing

In the era of remote work, excelling at promoting your virtual and hybrid events can prove critical to event marketing success. Goldcast shows you how!

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September 11, 2023

8 Virtual Event Examples for Planning Your Next Online Event

Find virtual event examples you can use as inspiration to drive awareness and engagement for your next online event.

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September 11, 2023

September 2023 Product Updates: Speaker UX Enhancements, Sync Time Improvements, and More!

Explore Goldcast’s September 2023 product updates, including speaker ux enhancements and improvements in data sync time!

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September 6, 2023

Naming an Event: How to Develop Creative Event Titles that Convert

Coming up with an event name can be tricky. Here are some tips to help you create a strong, compelling event title that converts clicks to attendees!

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September 19, 2023

10 Virtual Networking Event Ideas You Don’t Want to Miss

Attendee expectations are higher than ever. Break through the noise with 10 high-impact virtual networking ideas that will definitely get them talking.

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