Goldcast

Salesforce & Pardot can help you turn your event marketing data into ROI. The right integrations make it easy. Here’s why (and how) to integrate your event platform.

It’s time to dig into the best practices, opinions, and hot takes of this year’s Top Marketers from Goldcast’s 2023 customer awards event, The Goldies.

The recent AI explosion gives marketers opportunities far beyond Chat GPT. Here’s how to use AI in B2B event marketing and our favorite tools for the job.

Keep up with current event trends, from virtual to in-person and hybrid events, with this helpful guide.

Planning a virtual event can be challenging. This checklist from Goldcast will help you get things right, avoid errors, and turn attendance into pipeline.

Skeptical about AI? Or maybe you're AI-curious but don't know how to get started? Here are some tips to rise above the run-of-the-mill AI content.

Here are the hot takes shared by Chris Walker and LaShanda Jackson during Goldcast’s first episode of our new show for demand generation markets, Donuts & Demand.

Want more registrations with less effort? Discover the top channels for effective webinar promotion. Boost your registrations with proven strategies that work.

In this marketer’s guide to the best virtual conference platforms, we’ll give you the lowdown on choosing the best virtual event software for your brand and marketing goals.

Nurture attendees, capture account activity, and launch outreach in a fraction of the time. A deep integration between HubSpot and your event platform makes it easy.

Attendee expectations are higher than ever. Break through the noise with 10 high-impact virtual networking ideas that will definitely get them talking.

In the era of remote work, excelling at promoting your virtual and hybrid events can prove critical to event marketing success. Goldcast shows you how!

Find out why Goldcast is the platform of choice for B2B event marketers.

Explore Goldcast’s September 2023 product updates, including speaker ux enhancements and improvements in data sync time!

Find virtual event examples you can use as inspiration to drive awareness and engagement for your next online event.

Coming up with an event name can be tricky. Here are some tips to help you create a strong, compelling event title that converts clicks to attendees!

Here are 16 demand gen marketer shows and podcast recs to tide you over until our new series, Donuts & Demand, kicks off on September 19.

Ask the right questions in your next virtual event survey to better understand attendees and get better every time.

In order for events to boost revenue, you'll need all hands on deck. Here's how to align goals, expectations, and create events for every stage of the customer journey.

Webinars are one of the most powerful modern marketing formats. Here’s how to plan and scale a repeatable webinar series for greater ROI in a fraction of the time.

If you're wondering who owns event follow-up emails—and what they should look like—you need to read this post.