Goldcast B2B Marketing Blog

Discover how the best B2B marketers are using video to fuel their marketing campaigns. Get tips, tricks, guides, and playbooks on how to use video, events, and webinars in B2B marketing.

AI Blogging: How to Harness AI for Content Creation
October 27, 2025

AI Blogging: How to Harness AI for Content Creation

Using AI for blogging can save time and spark creativity. Here’s how you can include AI in your content workflow while maintaining high quality standards.

Portable Podcast Setup: Capture Professional Quality Anywhere
October 26, 2025

Portable Podcast Setup: Capture Professional Quality Anywhere

Build a portable podcast setup that captures studio-quality content anywhere—and turn every on-the-go recording into scalable, revenue-driving marketing assets.

What Marketers Can Learn from Hollywood About Editing with AI
October 25, 2025

What Marketers Can Learn from Hollywood About Editing with AI

From blockbuster studios to your content strategy. Discover how Hollywood's approach to AI editing can transform your B2B marketing.

How AI Video Editors Are Changing the Way B2B Marketers Work
October 25, 2025

How AI Video Editors Are Changing the Way B2B Marketers Work

AI video editors are redefining B2B marketing by eliminating editing bottlenecks, accelerating go-to-market timelines, and turning raw video into a real-time content engine.

How AI Agents Are Rewriting the Rules of B2B Video
October 24, 2025

How AI Agents Are Rewriting the Rules of B2B Video

Transform your B2B video strategy with AI agents that handle editing, formatting and distribution while you focus on storytelling. Learn how today.

Why Partner with Goldcast’s Event Services Team?
October 23, 2025

Why Partner with Goldcast’s Event Services Team?

Looking for B2B event support that gets marketing? Learn how Goldcast's Event Services team turns events into predictable pipeline drivers with zero stress.

The B2B Marketer's Guide to Zero-Hassle Subtitles That Convert
October 11, 2025

The B2B Marketer's Guide to Zero-Hassle Subtitles That Convert

Using subtitles in your videos can increase reach, boost accessibility, and reinforce your messaging. Here are a few methods that make subtitling easy.

How to Record a Podcast on Zoom: A Pro-Level Guide
October 1, 2025

How to Record a Podcast on Zoom: A Pro-Level Guide

Learn how to record a podcast on Zoom with professional-quality results. This guide covers the best audio and video settings, gear recommendations, and guest prep tips to improve quality and streamline your workflow. Plus, discover when to upgrade from Zoom to a dedicated podcast platform like Goldcast for easier editing, branding, and content repurposing.

What Equipment Do You Need for a Podcast? A Full Guide
September 30, 2025

What Equipment Do You Need for a Podcast? A Full Guide

This comprehensive guide breaks down exactly what equipment you need to start a podcast—whether you’re a beginner testing the waters or a B2B brand building a professional studio. Learn how to choose the right microphone, headphones, and recording software for your setup, explore video and lighting options for video podcasting, and discover workflow tools that help you scale production and measure ROI. From budget-friendly starter kits to pro-grade setups, this article helps creators make smart gear decisions that improve quality, efficiency, and brand credibility.

How to Record a Video Podcast: The Complete B2B Guide
September 28, 2025

How to Record a Video Podcast: The Complete B2B Guide

Learn how to record a video podcast from start to finish. Discover the best gear, setup, and workflows—plus how to repurpose episodes with AI and tie video podcasting directly to business impact.

B2B Video Production Guide: Create, Repurpose, Measure
September 28, 2025

B2B Video Production Guide: Create, Repurpose, Measure

Discover how to build a scalable B2B video production strategy that drives engagement, boosts ROI, and leverages AI for content repurposing and data-driven results.

The Rise of Agentic Video Marketing: How AI Agents Are Reshaping Content Strategy
September 27, 2025

The Rise of Agentic Video Marketing: How AI Agents Are Reshaping Content Strategy

Discover how agentic video marketing is transforming B2B content strategy. Learn why AI video agents go beyond automation—turning one video into a full-funnel content engine. See how Goldcast helps teams repurpose, personalize, and scale video content effortlessly.

What Is an Agentic Workflow? And Why It’s the Future of B2B Marketing
September 25, 2025

What Is an Agentic Workflow? And Why It’s the Future of B2B Marketing

Discover how agentic workflows are transforming B2B marketing. Learn how AI agents automate entire processes, optimize content, and drive scalable growth.

Guide to Writing Podcast Scripts (With Template & Examples)
September 23, 2025

Guide to Writing Podcast Scripts (With Template & Examples)

Streamline your podcast workflow with a strategic script template. Learn how to write podcast scripts that boost quality, enable repurposing, and tie directly to business goals—plus get a free template to get started.

B2B Podcasting in 2025: Turn One Episode Into 20+ Content Assets
August 27, 2025

B2B Podcasting in 2025: Turn One Episode Into 20+ Content Assets

Done strategically, B2B podcasting drives pipeline and brand trust. Learn how leading brands turn one episode into weeks of multichannel content to 10x ROI.

5 B2B Social Media Campaigns that Convert (and How to Repurpose Event Content to Fuel Them)
August 27, 2025

5 B2B Social Media Campaigns that Convert (and How to Repurpose Event Content to Fuel Them)

Discover 5 proven B2B social media campaigns that convert — from short-form videos to carousels and community-driven posts. Learn how to repurpose your webinar and event content with AI to fuel weeks of high-impact social content.

Video Marketing Checklist to Drive B2B Revenue
August 26, 2025

Video Marketing Checklist to Drive B2B Revenue

Our end-to-end B2B video marketing checklist covers strategy, creation, amplification, and measurement to prove ROI.

SaaS Video Marketing: A Guide to Revenue-Driven Strategy
August 26, 2025

SaaS Video Marketing: A Guide to Revenue-Driven Strategy

This modern SaaS video marketing strategy creates, amplifies, and measures content that directly impacts pipeline and revenue.

The B2B Marketer’s Secret to Flawless Video, Every Time
August 26, 2025

The B2B Marketer’s Secret to Flawless Video, Every Time

Learn what local recording is and how to ensure flawless, TV-quality content for B2B marketing, setting your events free from the vagaries of connectivity.

Brand Marketing vs Performance Marketing: A Unified Approach for B2B Success
August 25, 2025

Brand Marketing vs Performance Marketing: A Unified Approach for B2B Success

The question is not brand marketing vs. performance marketing — it’s how to implement a unified strategy that builds a brand that fuels performance.

The Only Marketing Channel That Builds Brand and Pipeline
August 23, 2025

The Only Marketing Channel That Builds Brand and Pipeline

Discover why webinars are the only B2B marketing channel that drive both brand equity and pipeline growth. Learn how they outperform other channels, deliver high-quality leads, and create lasting impact through repurposed content.

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