The 8 Best Podcast AI Tools for B2B Marketers in 2025

With 91% of B2B marketers on record using AI for video creation — and we'd speculate more than that leveraging it for content brainstorming and creation — it's safe to say most of us have embraced AI.

However, we've noticed that one area remains relatively untapped when it comes to AI application: podcast production. For some reason, podcast workflows often remain time-intensive processes that eat up time and resources.

This is a huge missed opportunity! If you're running a B2B podcast to connect with decision makers and capture Mindshare, why not lean on AI to simplify the process? B2B podcast production presents specific challenges that AI can help with, from scripting tools that understand B2B terminology to automated content repurposing that bypasses resource constraints.

In this guide, we'll explore the top AI-powered podcast tools for B2B marketers. You'll learn about essential features to look for, discover the strengths of different tools, and decide on the right solution for your team's needs.

And, as the only purpose-built platform for B2B marketers, we'll share our deep insights around what marketers want and audiences expect — and how Goldcast makes it all happen.

• Goldcast leads for comprehensive B2B podcast production and AI-powered repurposing
• Descript has intuitive text-based editing with AI assistance
• ElevenLabs excels at text to speech, generating high-quality AI audio
• Riverside offers high-quality remote recording and AI audio processing
• Adobe Audition is a great option for designing and mixing sound effects
• Auphonic acts as an AI sound engineer for myriad forms of content
• Alitu is a beginner-friendly platform with built-in audio cleanup
• Capsho is geared toward entrepreneurs who want content marketing assets

First, a quick note: Your audience is highly unlikely to be interested in an entirely AI-generated podcast. Most B2B listeners are informed, and they're tuning in specifically to hear from industry experts. The role of AI tools in B2B podcasting is not to replace human expertise but to streamline the production process, making it easier for folks to share their knowledge with the biggest audiences.

Now onto the good stuff: the best AI tools for scaling your B2B podcast! Choosing the right option can transform your podcast production into an efficient, automated system with high-quality, professional results.

Goldcast leads the pack as the most comprehensive AI-powered solution specifically designed for B2B marketers. Our full suite of solutions enables marketers to integrate podcast strategy with the broader content marketing function. Unlike generalized podcast tools, every single feature is designed for the B2B space.

We created Goldcast Recording Studio to bridge the existing content gap. We noticed that almost half of authentic B2B content (think: podcasts, customer testimonials, and thought leadership videos) was shoddily produced — or, even worse, not produced at all.

By bringing every part of the podcast production workflow into a singular platform, Recording Studio lets you focus on human-first storytelling while eliminating the technical friction that can hold you back. We also got input from active B2B marketers along the way, which is why you'll see options for customized branding and pre-recorded content within the studio.

Even better? Once your podcast files are finalized, Content Lab takes over, repurposing your podcast episode into blog drafts, email campaigns, social clips, and more.

G2 rating: 4.7/5, with users praising the intuitive nature of the platform and the easy repurposing capabilities

Key AI features:

• AI capabilities spanning the entire podcast lifecycle
• AI-powered content repurposing that automatically pulls out the most compelling moments
• Video-first platform for professional-grade video content
• Brand Voice feature allows you to toggle between different voices for content
• Video caption generator automatically creates transcripts and captions for video content

Pricing: We offer four different packages, depending on the size of your organization and your content needs. We also offer a free version of Content Lab if you'd like to get started spinning videos into multi-channel campaigns!

Best for: B2B marketing teams seeking a complete ecosystem for podcast recording, editing, publishing, and repurposing

A user-friendly podcast editing platform that lets you edit audio and video the same way you do within a document, Descript is a good option for teams with limited editing chops.

G2 rating: 4.6/5

Key AI features:

• Text-based editing
• Automated design
• Eye contact adjuster
• Script generation
• Custom images

Pricing: Free plan available, with paid plans starting at $12/month

Best for: Marketing teams looking for quick, intuitive editing options

ElevenLabs is the leading AI voice generator, making it a good fit for teams looking to create voice overs, trailers, or multilingual versions of podcast content.

G2 rating: 4.6/5

Key AI features:

• Robust suite of AI voice options, including voice cloning and text to speech
• Translate content into 30+ languages in the speaker's voice
• AI audiobooks

Pricing: Free tier available; paid plans start at $1/month

Best for: Folks who want to experiment with voice AI to scale branded audio content

Riverside is a high-quality remote recording tool with AI features that streamline podcast production.

G2 rating: 4.8/5

Key AI features:

• Records locally in HD, ensuring audio quality
• Background noise removal
• Multi-track editing
• VideoDub syncs your lips to the talk track

Pricing: Free option; paid plan starts at $15/month

Best for: Podcasts that will rely heavily on remote interviews, particularly when the guests may have unreliable audio quality

The Adobe name is synonymous with creativity, and the Audition platform offers professional-grade audio editing capabilities — enhanced with AI.

G2 rating: 4.4/5

Key AI features:

• Create, mix, edit, and restore audio content
• Rearrange songs to fit specific durations
• Integrates with the Adobe suite

Pricing: Free trial; $22.99/month as part of Creative Cloud

Best for: Marketers who want maximum creative control over podcast content

Almost like having an AI audio engineer in the office with you, Auphonic is an all-inclusive post-production tool for audio content.

G2 rating: 4.2/5

Key AI features:

• Balances levels between speakers and music
• Creates warm sound throughout the audio tracks
• Targets a specific loudness level

Pricing: Free option; paid starts at $11/month depending on how much content you record

Best for: Small teams that aren't recording a lot of content each month

Alitu may be a good choice for new podcasters, with easy-to-learn options like drag-and-drop editing and automatic cleanup.

G2 rating: 4.0/5

Key AI features:

• Text-based editing
• Professional studio quality
• AI audio cleanup

Pricing: Free trial; paid starts at $38/month

Best for: No-frills or beginner podcasters looking to quickly get podcasts off the ground

Built for creators and entrepreneurs, Capsho allows you to upload your podcast content and convert it into other marketing assets.

G2 rating: N/A

Key AI features:

• Marketing-optimized written assets
• YouTube thumbnails and other social media graphics
• Auto-crop and formatting for social media clips

Pricing: Free trial; starts at $99/month

Best for: Solopreneuers who need help scaling

Whether you're streaming on Apple Podcasts, YouTube, or your own site — or all of the above! — your audience is going to expect top-tier expert insights.

Because of that, certain podcast formats will naturally be a better fit for the B2B market. For example, interview-style podcasts, where guests present firsthand accounts or evidence-based information, tend to play well here.

When using AI to save time and increase ROI on B2B podcasts, it's important to find a tool you can trust. The B2B world is pretty tight-knit, and using a one-click AI tool that compromises your podcast's quality can negatively impact your brand perception.

Here are some of the capabilities we think are critical:

A solid AI tool will help you analyze industry conversations, identify trending topics, and suggest episode themes that will resonate with your target audience. This is a lot easier than you trying to be everywhere at once!

AI scripting tools, including ChatGPT, also go beyond basic content generation. They are familiar with industry-specific terms and can help you structure interviews to get the most value from the conversation. Ideally, they also suggest follow-up questions that serve as a starting point for you to riff on.

YouTube is the most-used podcast platform in the world, which means you should absolutely be including YouTube videos as part of your podcast strategy. Artificial intelligence-powered video editing tools help you edit and brand your videos without needing specialized video training.

Because you're often talking about technical, industry-specific concepts with a B2B podcast, you want accurate transcription. Transcripts full of typos or mistakes can damage your credibility and confuse viewers. AI tools can also boost your accessibility, providing automatic captions and translations.

Professional audio quality is table stakes at this point; your audience expects a clear, crisp recording, and AI audio enhancement can handle that challenge. AI tools remove background noise from your audio files, automate filler word removal, and maintain consistency across multiple speakers.

AI voice technology is super cool, but it should be used thoughtfully. Remember: Your audience wants authentic expertise! Hearing from a 100% AI-hosted podcast is probably not going to be of interest.

Instead, use AI voices to enhance — not replace — human conversations. Create voice-overs for video snippets, lean on AI voices for podcast trailers and intros, or experiment with using voice cloning to translate into another language.

Be transparent about AI usage here, too. If you used an AI voice for the clip you're posting on social media, don't be afraid to tell people. This helps maintain a level of trust with your audience and reinforces your brand integrity.

It used to take hours to pore over a video replay and pull out the top moments. No more! Now, AI reviews it all and automatically draws out the actionable insights, hot takes, or expert perspectives. If you're familiar with Goldcast Content Lab, you've likely seen this technology in action — within seconds, you've got an array of high-impact clips to play with.

Most B2B audiences hang out on LinkedIn, so having an AI tool that will help you create social posts for the platform is ideal. This requires more than just taking a few lines from the podcast transcript and posting it, however; good AI tools will frame your key insights and create compelling hooks to drive more interest and engagement.

AI tools can optimize your titles, descriptions, and supporting content for the terms your target audience uses when searching for solutions like yours, giving you a solid SEO boost.

If you're ready for comprehensive, AI-enabled podcast support, we invite you to explore Goldcast Recording Studio. With the Studio, you get end-to-end podcast production capabilities in a platform designed just for B2B marketers.

We're B2B marketers ourselves, so we design around how folks like us actually work. AI-powered repurposing is built in from the start, so you can start generating content assets the second your recording is finalized. You can move seamlessly between scheduling the interviews (with auto calendar holds, of course) to editing the videos to creating content campaigns — all while staying on brand.

For a real-world example of how easy it is to save time with Goldcast, check out AspenCore's story. Before Goldcast, it took the AspenCore team two hours to create just one video clip. Now, they're down to five minutes — a 96% decrease in time!

Goldcast's AI tools strike the right balance for B2B marketers, adding value to supplement human expertise while remaining authentic. AI can take on the most time- and labor-intensive tasks in your podcast workflow like editing and repurposing, and you can use the saved time to focus on more strategic tasks. Sounds like a win to us!