We love Goldcast's reporting capabilities. Helps us save a ton of time building these reports manually!
Demand Generation Leader
Dashboards and reports to help you gauge event performance, prioritize highly-engaged accounts, and help the sales team with quick follow-ups.
Event Summary Report
Get all the metrics related to your event's performance and key attendee engagement. In addition, you get granular data on engagement. Easily drill down into these options to gain further insights.
Pre-event data is one place - Find all details on your event registrants and easily export them. The dashboard also classifies registrant data based on company, title, and domain.
Push actionable engagement data seamlessly into the CRM/MAP of your choice. At Goldcast we track more than 16 activity triggers to help you gauge engagement.
Get a holistic view of the overall performance of ALL of your events! Run reports on a selected date range and compare performance metrics across events. Identify best practices, trends, and patterns within your data.
Get clear metrics to justify your budget and prove event ROI. Help your sales teams get better visibility into how their target accounts are engaging.
Tracking event analytics is important for several reasons:
- Performance evaluation: Event analytics track attendance, engagement, and overall success. Organizers can assess marketing strategies, content selection, and event experience by tracking registrations and attendee feedback. This helps identify strengths and weaknesses to improve future events.
- ROI: Events require significant investments in terms of time, money, and resources. Tracking event analytics allows organizers to measure the ROI and determine if the event generated the desired outcomes.
Real-time decision-making: Real-time event analytics allow organizers to make data-driven decisions during the event. They can adjust sessions or activities that are not attracting enough attendees, redirect resources, or introduce new incentives to enhance engagement. This agility and responsiveness ensures a better experience for attendees.