2023 Attendee Sentiment Report

Get a pulse on the state of B2B events

We're thrilled you've discovered Goldcast's inaugural report on what attendees actually want from events in 2023 and beyond. As marketers, knowing exactly what people are thinking is like striking gold—and this report gives you that superpower! That's right. No spin. No guesswork. Just firsthand, unfiltered facts. Download the full report to get insight on what 500+ attendees had to say about:

  • Where we are in the event world right now
  • The types of experiences attendees want more of
  • What types of events attendees aren’t so keen on
  • Tangible ways to exceed expectations in 2023

Download the report now to get all the stats! Here's a little preview of what we learned…

Shorter sessions are better

A whopping 90% of respondents want sessions of 60 minutes or less, meaning you should keep things as succinct as possible.

People love the convenience of digital-first events

74% of attendees said they loved being able to log on and attend events from anywhere, as well as the ability to watch recorded sessions on demand.

But attendees miss networking in person

Almost everyone who weighed in said they enjoy networking at in-person events, and 65% said they don't like the lack of face-to-face interaction at virtual events.

Download the Report

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