BIGMARKER VERSUS SEQUEL

See how BigMarker and Sequel compare for B2B marketers.

B2B marketers want better attendance, engagement, conversion, and long-term value from their webinars and events. See which comes out on top - or is there a third option that could be better? Look to see which has a fully customizable attendee experience, deep data collection and integrations, and AI-driven video repurposing and campaign solution.

See what some of the best and not-so-best features are between the two

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Pros

User-friendly automation and control

BigMarker offers helpful features like a scene builder and automation workflows that let you plan your live webinars down to the minute. You can decide when lower thirds appear or when presentations start, giving you more control and peace of mind during your events.

Built-In monetization tools

They provide options for ticketing, coupons, channel subscriptions, and sponsor ad placements, making it easier for you to monetize your webinars and events. Plus, their integrations with payment systems simplify the process.

Cons

Can be overwhelming at first

Some users find that there are a lot of settings to configure, which can make it a bit daunting to set up simple webinars focused on engagement and revenue. It might take some time to get the hang of everything.

Integration challenges

There have been reports that some integrations are complex and might not always work as expected, which can lead to issues with data flow.

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Pros

Embedded Live Streaming

Sequel enables businesses to host live video events directly on their own websites, giving you complete control over branding and data. This keeps your audience engaged on your site and reinforces your brand identity throughout the event.

Seamless Integrations

With smooth integrations into CRM and marketing tools, Sequel makes it easier to manage your contacts and marketing efforts all in one place. This helps streamline your workflows and enhances efficiency.

Cons

Best Suited for Specific Event Types

If you're looking to run a multi-day, multi-session event, Sequel might present some challenges. Each new session needs to be embedded on a separate page, which isn't the most seamless experience for attendees and might affect their engagement and retention.

Limited Customization Options

There may be fewer options to customize the attendee experience fully. While your logo and calls-to-action are prominent because the event is hosted on your website, the overall event experience might feel similar to others using the same platform.

Goldcast is the modern event and video engagement platform

Nothing engages your audience and builds a long-term brand as effectively as showing up consistently on video. Goldcast makes it easy for you to build event and video experiences across the customer journey from awareness to retention.

AI-driven content repurposing

AI-driven content repurposing

Automate content creation for post-event campaigns with Smart Events. Convert any long-form video into bite-sized videos and social posts.

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One-platform-fits-all

Host on-demand, simulive, and live webinars according to your goals. Switch between webinars, conferences, round tables, and field events, without switching platforms.

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One-platform-fits-all your needs

One-platform-fits-all your needs

Host on-demand, simulive, and live webinars according to your goals. Switch between webinars, conferences, round tables, and field events, without switching platforms.

Read More

BigMarker vs Sequel

Head-to-Head

Features
BigMarker Sequel
Drag-and-drop page builder
Localized pages
Spotlight chat, polls, Q&A on stage
Built-in gamification
Session autoplay
Automatic calendar hold
Custom emails
Pre-scheduling interactions
On-demand recording embeds
Slack + Salesforce integration for sales team alerts
Real-time CRM and marketing automation integrations
Content repurposing
Blog post, social post

Create multi-channel campaigns from video—for free!

See how Goldcast compares with other tools

Consolidate your event and video tech stack into one platform with Goldcast.

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