Airmeet versus Goldcast:
Which Is Best for B2B Marketers?
Choosing the Right Digital Event Platform
Choosing the right platform is priority #1 if you want your digital events to be successful. It's not easy, though, because there are literally hundreds of options out there. We feel your pain!
If youāre evaluating Airmeet versus Goldcast, weāve broken them down to help you choose the right one for your event marketing strategy. Whether youāre shopping for a simple webinar platform for small events or a robust solution for large enterprises, hereās how both platforms compare and why you should opt for Goldcast.
Airmeet versus Goldcast
Hereās a quick breakdown of the features and functionality offered by each SaaS platform and how they compare.
Airmeet
Airmeet is a virtual and hybrid event platform used for tradeshows, expos, hackathons, talent fairs, town halls, community meetups, and other online events. It's a simple-to-use tool and is built for a variety of use cases, but it hasn't been widely adopted by mid-market and enterprise marketers looking to scale their webinar and event programs.
Networking
Attendees enjoy Airmeetās connection features, especially the āsocial loungeā for 1:1 networking. Airmeet also offers fluid space sessions for organic interactions and speed networking.
No downloads required
Airmeet offers a download-free software experience. The cloud-based platform offers easy access for both organizers and attendees (unlike a platform like Zoom, which requires a download to use.)
Moderated chat
Airmeet gives organizers complete control over the live chat through moderation. This allows teams to easily flag or disable offensive or irrelevant questions and comments.
Multiple engagement options
Live chat, Q&A, a āraise handā feature to pull people on stage, peer-to-peer messaging, and the ability to launch polls are included with all Airmeet packages. These features make it easy to keep your event lively and get a pulse on the audience.
Video quality
Unfortunately, Airmeet attendees with low bandwidth donāt have any way to optimize or improve the video quality. This concern was brought up frequently, with many attendees noting that the ālite modeā doesnāt resolve issues like video or audio lag.
Complicated for event organizers
Many event organizers find Airmeet a bit difficult to use, especially for simple, recurring events like webinars. There are a lot of bells and whistles, which can make event management and onboarding speakers a hassle
Integrations with CRMs and MAPs
Though Airmeet touts a robust integration ecosystem, most of these are fairly basic and only available through Zapier. They lack deep, native integrations with popular MarTech tools.
Closed captionsĀ
Captions are only available in English. This limits the ability to launch and scale diverse, global events.
Browser compatibility
While Airmeet works well in Chrome, many Safari users mentioned issues. Safari is the second most popular browser in the U.S., so this is a huge concern for consistent event quality.
The Details: Airmeet Pros & Cons
To summarize, hereās a simplified chart that outlines the top pros and cons of Airmeet.
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Goldcast: The Revenue-driven Event Marketing Platform
Goldcast is the #1 platform for B2B marketers to run engaging digital events. Top B2B brands like 1Password, Mailchimp, Lattice, Drift, Salesloft, and others use Goldcast to power their digital events.
With Goldcast, you can easily set up and run high-quality digital events that drive pipeline while providing a memorable experience for attendees.
Goldcast provides your sales team with robust analytics and real-time insights through a host of native CRM integrations. Youāll have everything you need to run pipeline-driving events without exhausting attendees with yet another Zoom-like interface.
Proven results
Rate
every month
That was the best partāwe made the decision to pivot on a Friday, and I didnāt have to work or stress over it on the weekend. I knew that Iād be able to move the whole event into Goldcast on Monday. It wasnāt even a concern.
Goldcast was super easy to use compared to other platforms for both our employees as well as our guest speakers
Our MQL goals saw an increase of 20% through Goldcastās video production capabilities. The experience was super engaging and very modern!
Goldcast is built for B2B marketers who want to create captivating experiences for attendees and drive engagement with their prospects and customers
The platform supports a plethora of B2B use cases, including community events, webinars, product launches, demos, field events, hybrid events, user conferences, and more
Ability to embed CTAs and resources in an event
Built-in engagement features like chat, polls, and Q&A in a completely customizable interface to keep attendees engaged throughout your event
High-end video production tools that include overlays, lower thirds, and tickers for an elevated attendee experience
Scale your event program with duplicable event templates
Accessibility made simple ā captioning, subtitles, and translation in 14+ languages
Actionable insights in the form of post-event analytics. Organizers have access to 16+ engagement points that are synced into CRMs and MAPs
Deep, native integrations with popular MarTech tools like HubSpot, Marketo, Pardot, and more
Slack + Salesforce integration sends notifications to sales teams when prospects engage in the event, which ensures accurate follow-ups
On-demand access to all recordings within 24 hours
Dedicated customer success team with live customer support for ALL your events
Generous pricing model that allows multiple teams to scale digital events
Frequently Asked Questions
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